Fashion Blogosphere

Fashion Blogger: It's something I've always want to do. I've dreamed of doing it as soon as I found out about this strange new thing called blogging. I don't consider myself a fashionista of any degree, I just like the thought of being able to express how I feel through what I wear, pushing beyond the materialistic qualities of fashion. In light of our last lecture in JOUR1111, blogging has become more and more appealing to me. The latest marketing creation from Toni&Guy "Blogged and Bound"explores the intertwining relationship between hair and wardrobe. Twenty influential bloggers from Australia's fashion blogosphere were chosen by Toni&Guy to join the "blogged and bound" campaign, including two of my favourites Oracle Fox and Sabo Skirt. While viewing the campaign I was captivated, the style of the writing, the photos, the stories, they all excited me. Here's a quote from the campaign's home page that really sums up what I was trying to get at up there ^ 


"Fashion is not defined by fabric or thread, but by ideas, life, people and places. It’s the elusive fibre that intertwines mass culture and individuality. Fashion is how the world talks 
to you, but your interpretation of fashion is how you talk back." 


I was going to try and write about what the campaign had to say about each individual blogger, but I just can't compete with the creativeness and just pure goodness of the writing. All I can say is if your interested in the wonderful world of fashion, hair and beauty this is a must see! You can flick through the campaign here